Ecom Insights | MakeItScale
[ Ecom Insights / for Shopify stores ]

Your store is hiding money.
Find out where.

Your whole Shopify history, read properly in seven days. Real profit per product, cash frozen in stock, what your ads actually returned, and the five moves worth making next.

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The findings floor. If the report doesn't put a dollar figure on at least five specific problems in your store, every cent back. You keep the report.
$2.95M
Found sitting in lapsed
customers, one store
12x → 3x
Claimed ad return vs what
the store data showed
7 days
From start to your
report delivered
5 plays
Ranked by the dollars
they'd recover
[ What it tells you ]

Seven answers your dashboards can't give you.

Each one ends in a decision: what to advertise, what to cut, where the next dollar goes.

INSIGHT / 01

What to actually advertise

Real profit per product after cost, so the winners get the ad budget and the quiet losers stop getting it.

INSIGHT / 02

Where Meta is cannibalising you

How much ad spend is buying customers you already own. Your own list, sold back to you, inside a healthy-looking ROAS.

INSIGHT / 03

What your ads genuinely returned

ROAS lies. One store's claimed 12x came back at 3x against what Shopify actually banked. Real orders, real dollars.

INSIGHT / 04

The data gaps costing you money

Missing cost prices, unmapped SKUs, products with no images. Every gap named, with what it costs you to keep guessing.

INSIGHT / 05

The cash frozen in your stock

Dead stock that will never sell at full price, and the products that run out while you're paying to advertise them.

INSIGHT / 06

What a customer costs, and is worth

Acquisition cost against real 12-month value. One store found $2.95M sitting in lapsed customers nobody was talking to.

INSIGHT / 07

The five moves worth making

Five plays naming real products or customers, each with a dollar figure, ranked by what they'd recover. Yours either way.